GourmetCo retails a curated collection of gourmet foods from local and imported brands to households across India. The company has a range of products within categories such as teas, coffees, world cuisine, pantry essentials, health foods etc.
The company differentiates itself by carrying a portfolio of products based on consumer demands and preferences. Products are short-listed by the GourmetCo team and listed on the website for a test period of three months. During this time, the team solicits feedback from consumers and stocks/ un-stocks products based on this feedback. Recently based on polls conducted with consumers, GourmetCo launched two new categories - baking and cheese.
The Gourmet food market in India is currently pegged at INR 5000CR and is expected to show a double digit growth rate over the next couple of years. GourmetCo has been a front-runner in bringing retail of gourmet foods online, and has hence increased availability of such foods across the country, which were earlier available only in large metros.